who we are
by riders to riders
We are a small bike company created by riders to cover riders needs.As people who ride their bikes every day we know how much abuse bikes go through nowadays, that's why we offer you the best universal, easy to install frame protection. We make products that increase the life time of your bike, by protecting it from scratches and dings while also giving it a cool new look.
We use eco friendly inks, recyclable packaging and we try to maximize resources and materials to reduce our impact on the planet.
This sport has given us so much that we feel the need to give back, that’s why constantly we raise funds for bike related and environmental organizations. To try promote biking and preserve our playgrounds.
We want to protect your bike while contributing to a better world.
When & where
DYEDBRO was born in late 2015 in Madrid, where we, as two friends, a professional printer, and a professional MTB rider, saw we could combine our strengths to create something new.
At that time, as we started to explore our ideas about frame protection, we discovered that we could actually print on the materials that we could cover the bikes with to prevent them from scratching. Besides creating something truly functional, we could now add a new degree of customization to our mountain bikes.
Gary Perkin “The legend”
This hashtag was introduced to us by MTB legend and photographer Gary Perkin. After a couple of very special days shooting in Chile, Gary and Iago came up with a photo of a drift never seen before. The photo started to float around the internet with the hashtag and started to get a lot of attention. This led up to the moment we had to choose a name for our brand, and it became pretty easy to choose it: Do you even drift bro? Which once shortened it became: DYEDBRO.